Doug Johnston is the owner of The Alternative Board in Delaware. He has had more than 30 years experience in successfully leading businesses in a large corporation, with revenue responsibility in excess of $700 million. Doug’s teams achieved exceptional results by working closely with the business owners of their customers, gaining an understanding of their challenges and opportunities, and then jointly creating a culture that helped them achieve their specific goals, both business and personal.
Doug is also President of Customer1st, providing expertise in sales, marketing, strategic planning and coaching, helping businesses create a vision for winning, and establishing a priority on customer satisfaction.
Doug has an Engineering Degree from Lafayette College and an MBA in Marketing from Fairleigh Dickinson University. Doug places a high priority on giving back to the community and has been very active on the board of directors of a non-profit organization, The ARC of Delaware, that supports people with cognitive disabilities.
Doug is excited about the opportunity to work closely with business owners to help them achieve their own vision of success.
These days, it’s not enough to sell your product or services to customers. That’s important, of course, but so is how well your company communicates ...
Read moreAs a business owner, understanding how to successfully communicate and interact with your team can be challenging, but is an essential requirement of ...
Read moreHow much time do you and your executive team spend crafting employee communications? It’s easy to minimize this effort, given the need to focus on ...
Read moreAs business owners, we have all at some point experienced customers who are challenging to deal with. Any number of dynamics might factor into this ...
Read moreAs if the search for “rock-star employees” wasn’t challenging enough, businesses these days must also contend with sought-after job applicants ...
Read moreThe workforce has changed significantly over the last several years, with many job seekers still trying to find their post-pandemic career footing. ...
Read moreConducting job interviews may sometimes seem to be a needless expenditure of time and resources. More often, however, the interview process is the ...
Read moreEffective hiring is a common challenge business owners face today. Even with access to online recruitment applications, job boards, and LinkedIn ...
Read moreWhat goes into a favorable customer experience? This may include the satisfactory use of a product or service, the level of support provided in a ...
Read moreTAB helps forward-thinking business owners grow their businesses, increase profitability and improve their lives by leveraging local business advisory boards, private business coaching and proprietary strategic services.